automation

So you’ve got the basics of your email marketing platform in place – you have a landing page, a list and you’re sending out email campaigns. What’s the next best thing you can do to free up time and effort that you can put into growing your business? How about trying some simple integrations? If you’re running events on Zoom or Eventbrite you can automatically send registrants’ names and email addresses to Mailerlite (or whatever email platform you’re using) so you can follow up by email. Or, you can send the email subscribers that are most likely to become customers